A Study of Consumer Attitude towards Private Bus Transport Services in Aruppukottai

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A Study of Consumer Attitude towards Private Bus Transport Services in Aruppukottai

Author : M.Selvakumar, K.Jegatheesan and C.Meena
Volume 4 No.1 January-June 2015 pp 12-17.

Abstract

The transport system provides the basic infrastructure on which the other economic activities grow and flourish. Neither the process of industrialization nor the modernization of agriculture is possible without a well coordinate, adequate and economic transport system. In the dynamic world, private bus has played an important role. The private bus service is being used by the people for their comfortable and convenient journey. The main features of the private bus service are that, it provides a better service to the public. This chapter helps the researcher to analyze the services offered by the private bus transport services.Therefore a brief study has been made by the researcher to bring out the passengers behavior of private bus transport services in Aruppukottai.

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References

Editor-in-Chief
Dr. Tan Fee Yean
Department of HRM, Universiti Utara Malaysia, Kedah, Malaysia
feeyean@uum.edu.my
Editorial Advisory Board
Dr. Aidil Rizal Bin Shahrin
Department of Finance and Banking, University of Malaya, Malaysia
aidil_rizal@um.edu.my
Dr. Amalendu Bhunia
Department of Commerce, University of Kalyani, West Bengal, India
bhunia.amalendu@gmail.com
Dr. Ahmad Zahiruddin Bin Yahya
Department of Accountancy, University of Malaya, Malaysia
azyahya@um.edu.my
Dr. Anil Govindrao Suryavanshi
Department of Commerce & Management, The New college, (Shivaji University), Maharashtra, India
suryavanshi.a.g@gmail.com
Dr. Ong Lin Dar
Department Of Business Strategy And Policy, University of Malaya, Malaysia
lindar@um.edu.my
Dr.V.Balachandran
Department of Corporate Secretaryship, Alagappa University,Tamil Nadu, India
drvbchand@gmail.com
Dr. Yeong Wai Chung
Department Of Operation and Management Information, University of Malaya, Malaysia
yeongwc@um.edu.my
Prof.V.V.Devi Prasad Kotni
Department of Management Studies,GVP College for Degree & PG Courses, Andhra Pradesh, India
devi_kvv@yahoo.com
Dr. Quah Chee Heong
Department of Business Strategy and Policy, University of Malaya, Malaysia
quahch@um.edu.my
Dr.Subrata Roy
Department of Commerce, Rabindra Mahavidyalaya, West Bengal, India
subrata1_roy@yahoo.com
Dr. Norbani Binti Che Ha
Department of Marketing, University of Malaya, Malaysia
norbanicheha@um.edu.my
Dr. Tey Lian Seng
Department Of Business Strategy and Policy, University of Malaya, Malaysia
teyls@um.edu.my
Dr. Mohammad Nazri Bin Mohd Nor
Department of Business Strategy and Policy, University of Malaya, Malaysia
nazrry@um.edu.my
Dr. Binish Qadri
Research Scholar, Department of Economics, Central University of Kashmir, India
qadribinish@gmail.com
Dr. Khaw Lee Hwei
Department of Finance and Banking, University of Malaya, Malaysia
karren@um.edu.my
Dr. V. P. Sriram
Department of Management, Balaji Institute of International Business, Maharashtra, India
dr.vpsriram@gmail.com
Dr. Yusniza Binti Kamarulzaman
Department of Marketing, University of Malaya, Malaysia
yusniza@um.edu.my
Dr. Kanagi Kanapathy
Department of Operations and Management Information Systems, University of Malaya, Malaysia
kanagik@um.edu.my
Dr. Abd El Salam Mahmoud Abou Kahf
Department of Commerce, Alexandria University, Egypt
daboukahf@yahoo.com
Dr. Wong Sek Khin
Department of Business Strategy and Policy, University of Malaya, Malaysia
edwardwong@um.edu.my
Dr. Lee Su Teng
Department of Business Strategy and Policy, University of Malaya, Malaysia
stlee@um.edu.my
Dr. Phoong Seuk Wai
Department of Operation and Management Information System, University of Malaya, Malaysia
phoongsw@um.edu.my
Dr. Dennis Palkon
College of Business, Management, Florida Atlantic University
dpalkon@fau.edu

Editorial Note

Editorial Dr. Tan Fee Yean