Assessing Institution’s Footprint in Web 2.0: A Comparative Analysis of University Library Websites in BangladeshAuthor : Shamima Yesmin
Volume 9 No.2 April-June 2019 pp 10-16
The objective of this study was to compare the availability of web 2.0 tools on selected public and private university library websites in Bangladesh. Existing studies of web 2.0 seem to have ignored the possibility of comparing public university library websites with private university library websites. Conducting a study like this will provide an overview about the existing status of Web 2.0 tools. Content analysis was adopted as the method for the study. Twenty university library websites, comprised of ten top-ranked public and ten top-ranked private universities in Bangladesh, were studied for data collection. The findings demonstrate that the use of web 2.0 tools on the selected university library websites is still in its early stage, but it has been growing rapidly. More than 90% of the university libraries apply one or more web 2.0 tools to their websites. The private university library websites are ahead of public university libraries in terms of the integration of web 2.0 tools. Internal applications that are not publicly accessible contain information that may not be collected through content analysis since these links usually cannot be found on library web sites.This study is unique in terms of comparing public and private university library’s web contents. The findings from this comparative analysis will be useful for a university to track their own position and also those are planning to develop a website.
Bangladesh, Universities, Web 2.0 Tools, Library 2.0, Library Websites
 All Private University Ranking 2018 in Bangladesh. (2017, December 29). Retrieved on 11 February 2018, from http://studybarta.com/private-university-ranking-2017/
 Baro, E.E., Joyce, E., Vera, E., & Godfrey, Z. (2013). Library Hi Tech News Web 2.0 tools usage: a comparative study of librarians in university libraries in Nigeria and South Africa" Web 2.0 tools usage: a comparative study of librarians in university libraries in. Library Hi Tech News The Electronic Library Is Library Hi Tech International Digital Library Perspectives, 30(3), 864–883.
 Burclaff, N., & Johnson, C. (2014). Developing a Social Media Strategy: Tweets, Pins, and Posts with a Purpose.
 Chua, A.Y., &Goh, D.H. (2010).A study of Web 2.0 applications in library websites. Library &information science research, 32(3), 203-211.
 Han, Z., &Quan Liu, Y. (2010).Web 2.0 applications in top Chinese university libraries. Library hi tech, 28(1), 41-62.
 Hussain, A. (2015). Adoption of Web 2.0 in library associations in the presence of social media. Program, 49(2), 151-169.
 Ikonne, C.N., Onuoha, U.D., &Madukoma, E. (2013). Marketing of information services in theSocial Media framework of communication. International Journal of Innovative Research in Management, 2(10), 1–10.
 Kehinde, A.A., &Tella, A. (2012).Assessment of Nigerian university library websites/webpages. New Review of Information Networking, 17(2), 69-92.
 Krippendorff, K. (2004). Content Analysis: An Introduction to Its Methodology (2nd ed).Thousand Oaks, CA: Sage. Organizational Research Methods,13(2), 392-394.
 Prabhakar, S.V., & Rani, S.V.M. (2017). Influence of social networking sites on library and information centers. International Journal of Library & Information Science, 6(1), 83-87.
 Public University Ranking in Bangladesh. (2017, October 04). Retrieved 11 February 2018, from http://studybarta.com/public-university-ranking-in-bangladesh/
 Rogers. K. (2015). Academic and Public Libraries‟ Use of Web 2.0 Applications and Services in Mississippi. SLIS Connecting, 4(1). Retrieved from https://doi.org/10.18785/slis.0401.08
 Si, L., Shi, R., & Chen, B. (2011).An investigation and analysis of the application of Web 2.0 in Chinese university libraries. The Electronic Library, 29(5), 651–668
 Tella, A., &Oladapo, O.J. (2016).A comparative analysis of available features and Web 2.0 tools on selected Nigerian and South African university library websites. The Electronic Library, 34(3), 504-521.
 Tripathi, M., & Kumar, S. (2010). Use of Web 2.0 tools in academic libraries: A reconnaissance of the international landscape. The International Information & Library Review, 42(3), 195-207.
 University Grants Commission of Bangladesh. (2018). Ugc.gov.bd. Retrieved 11 February 2018, from http://www.ugc.gov.bd/en/home/ downloadfile/3.