Asian Review of Social Sciences (ARSS)
The Role of the New Indian Middle Class in Lok Sabha General Elections 2009 and 2014: A Comparative StudyAuthor : Pratick Mallick
Volume 8 No.1 January-March 2019 pp 45-50
Indian democracy in the age of globalisation is highly influenced by the demographic transformation in the society. Dispensing with the erstwhile traditional barriers like casteism, religions and languages, the current Indian society is represented mainly by the new Indian middle class. This class is a convergent one with amelioration of the below-middle class people to this class. Obviously there is hierarchy among this class. Sometimes, the upper rung of the middle class is treated as the elites. This class has good purchase capacity and inclination towards a consumerist life-style. This class, therefore, not politically involved throughout the year but politically active and vibrant in its electoral capacity. This class has become a no-negligible in the election results particularly since 2009. In 2014 itself, the new Indian middle class became decisive in 2014 Lok Sabha General Election. Here, it is an attempt to explore a comparative study of the 2009 and 2014 Lok Sabha General Elections in terms of this class being a determinant and decisive factor.
Globalisation, New Indian Middle Class, Lok Sabha General Elections
 Fernandes, Leela. (2006). India’s New Middle Class: Democratic Politics in an Era of Economic Reform, Minneapolis-London: University of Minnesota Press.
 Fernandes, Leela. (2016 ). Hegemony and Inequality: Theoretical Reflections on India’s ‘New’ Middle Class, in Amita Baviskar and Raka Ray (eds). Elite and Everyman: The Cultural politics of the Indian middle classes, New Delhi: Routledge.
 Khilnani, Sunil. (1997). The Idea of India, Gurgaon, Penguin Books India Pvt. Ltd.
 Krishnan, Sandhya and Hatekar, Neeraj. (2017, June 3). ‘Rise of the New Middle Class in India and Its Changing Structure’, Economic and Political Weekly, 52(22), 40-48.
 Kumar, Ashutosh. (2012). Imaginations and Manifestos of the Political Parties on Ideals of Development Governance. in Ranabir Samaddar (ed.), Political Transition and Development Imperatives in India, New Delhi: Routledge.
 Mukherjee, Pranab. (2016). The Turbulent Years: 1980-1996. New Delhi: Rupa Publications India Pvt. Ltd.
 Rudolph, Lloyd, I. and Rudolph, Susanne Hoeber. (1997 ). ‘Regime Types and Economic Performance’, in Sudipta Kaviraj (ed.), Politics in India, New India: Oxford University Press.
 Sardesai, Rajdeep. (2014). 2014: The Election That Changed India. Gurgaon: Penguin Books India.
 Sridharan, E. (2014). Class Voting in the 2014 Lok Sabha Elections: The Growing Size and Importance of the Middle Classes. Economic and Political Weekly, 49(39), 72-76.
 Verma, A. K. (2014). ‘Development and Governance Trump Caste Identities in Uttar Pradesh’, Economic and Political Weekly, 49(39), 89-94.
 Verma, Rahul and Kumar, Sanjay. (2014). The Arithmetic and Implications of the 2014 Lok Sabha Elections. Research Journal Social Sciences, 22(2).